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ContactEngine awarded ‘Best SaaS Product for Customer Services / CRM’ at 2021 International SaaS Awards

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London, UK, 1 September 2021: ContactEngine, the Proactive Conversational AI technology used by large corporations across industries to automate customer communications, has been awarded the accolade for ‘Best SaaS Product for Customer Services / CRM’ at 2021 SaaS Awards.

The SaaS Awards is a software awards programme which celebrates innovation and excellence. It accepts entries from across the world, including the US, Canada, UK, Australasia and EMEA.

The ‘Best SaaS Product for Customer Services / CRM’ award recognises the service which best allows businesses to support their customers. Entrants were required to provide information on their customer service and CRM offering from ticketing systems to end-to-end user journey monitoring, with real-world evidence of success in the form of client testimonials or case studies.

ContactEngine is deployed by top UK, European, and North American brands in telecommunications, utilities, financial services, auto, and retail, including British Gas, BT, DHL, Sky, TELUS, Verizon, Virgin Media, and Whirlpool. The company prides itself on being at the forefront of AI, attracting scientists including former government chief scientific officer Professor Nick Jennings, as well as principal innovation partner at BT, Dr Nicola Millard, to sit on its AI Advisory Board.

Prof Mark K. Smith, CEO of ContactEngine, commented: "It is an honour for ContactEngine to be named as a winner in the 2021 SaaS Awards. To have impressed the judging panel in this way clearly demonstrates our ongoing commitment to innovation and excellence. The team have gone above and beyond to build a product that is so essential to our customers and we are very proud of it."

Head of Operations for the SaaS Awards, James Williams, said: "So far, 2021 has been a year of transformative growth for successful organisations, with disruptive change across most areas of business. The judges had an incredibly tough time picking final winners – congratulations are due for every organisation that made the shortlist, but we reserve the utmost respect for all our category winners, whose successes were clear and hard-won."

About ContactEngine

ContactEngine is a Conversational AI technology that enables brands to proactively engage customers in conversations that fulfil business objectives. ContactEngine automates outbound customer engagement across all channels and generates unique insights into the changing patterns of communication by applying demographic and intent analysis, linguistics and ground-breaking artificial intelligence principles to mass volumes of raw data. ContactEngine transforms the way global brands engage with their customers – saving brands millions and making their customers happier. For more information about ContactEngine, please visit

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