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Media Centre

Media Centre

Welcome to the Customer Effort Index Media Centre. Below, you’ll find our latest press releases and insights.

All data from the Customer Effort Index is free for journalists to use with credit and a link back. Please feel free to use the graphics on your site too.

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ContactEngine sponsors the Customer Effort Index

ContactEngine believes that a great customer experience is an effortless one, where life is made as easy as possible for the customer. ContactEngine commissioned the Customer Effort Index to measure how real people perceive the effort it takes to be a customer of some of the leading brands in the world. By enabling a comparison of effort not only within an industry, but across industries, we can identify and learn from the brands who lead on making it easy for their customers to do business with them.